Big ideas developed in a vacuum are doomed from the start. Feedback is the essential tool for building and growing a successful company.
YouTube began as a failed video-dating site. Twitter was a failed music service. In each case, the founders continued to try new concepts when their big ideas failed. They often worked around the clock to try to overcome their failure before all their capital was spent. Speed to fail gives a startup more runway to pivot and ultimately succeed.
We've had three big ideas at Amazon that we've stuck with for 18 years, and they're the reason we're successful: Put the customer first. Invent. And be patient.
I like to be right. I try not to miss the big ideas, forget the little ones, and try to get them right. End of job description.
In our quest to tweet, like, and trend, we have forgotten that brands can be built through advertising. Ads can generate big ideas that can never be trumped by tactics. That is the magic of an ad, and that is what is missing from many ads today.
Regardless of how lyrical or rhetorically gifted they are in conveying big ideas, any candidate can do a good job of giving a speech if the goal of a speech is more than just delivering it well but achieving some end, whether it's convincing people of some issue or persuading them about you as a person.
There's something about a supernatural universe that you would think would actually make it easier to create tension and build conflict and have big scares and big ideas and big sequences. And that's true in a lot of ways. You can pick the best idea out of a hat.
Voters go into the ballot box with big ideas in their mind: leadership, change, experience, hope.
I am a joyful conservative, unafraid to articulate big ideas with an optimistic smile.
I like to say that I'm tracing the intersection between big ideas and human experience, between theology and real life.
